Tackling the Blues builds a beneficial relationship between the public and their company by having a mission that is focused on the youth of today. The main group that benefits from this program is the kids enrolled, the parents of the kids are also benefiting from it.
All parents want in life is for their kids to be happy and succeed in life, but sometimes the parents can’t be the ones the kids turn to. Having this program gives the parents the benefit of knowing that someone has your kids back in the times you can’t be there.
Their vision at Everton is to simply use sports as a tool to identify and give the kids the extra push they need in life. The program wanted to find a way to reach students, but also be enjoyable. Since they have opened, there has been nothing but positive feedback about all they’ve done. Edge Hill University has even done a study to see how the program has improved the lives of the kids involved. It can be seen Here.
The program might be called Tackling the Blues, but no kid is feeling blue when they are there.
Emma's World 